Hair Salon | Santa Cruz | The Loft Salon & Spa in Santa Cruz

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A lil hair transformation is what you want!

Stylist: Michelle Robinson

🔗Link in bio to book

📍Santa Cruz, Ca

A lil hair transformation is what you want!

Stylist: Michelle Robinson

🔗Link in bio to book

📍Santa Cruz, Ca

A babe amongst the birds

Styled by Michelle Robinson
Artwork by @kristingustavson.fineart

#keepingthewestsidebeautiful #babesofswiftstreet #theloftsantacruz #firstfridaysantacruz

A babe amongst the birds

Styled by Michelle Robinson
Artwork by @kristingustavson.fineart

#keepingthewestsidebeautiful #babesofswiftstreet #theloftsantacruz #firstfridaysantacruz

Loving life with this gorgeous caramel balayage from Christine

📞call to book
831-420-1000

📍Santa Cruz, Ca

#keepingthewestsidebeautiful #babesofswiftstreet #theloftsantacruz #santacruz #santacruzhair

Loving life with this gorgeous caramel balayage from Christine

📞call to book
831-420-1000

📍Santa Cruz, Ca

#keepingthewestsidebeautiful #babesofswiftstreet #theloftsantacruz #santacruz #santacruzhair

Join us tonight for @firstfridaysantacruz featuring @kristingustavson.fineart

5-8pm

Up for June & July

#keepingthewestsidebeautiful #supportlocalartists #babesofswiftstreet

Join us tonight for @firstfridaysantacruz featuring @kristingustavson.fineart

5-8pm

Up for June & July

#keepingthewestsidebeautiful #supportlocalartists #babesofswiftstreet

Thank you to our lovely stylist @christine.thyden for capturing the magic of our Persephone Pop Up Market, come stop in and grab some goods and goodies from such creative babes!

Thank you to our lovely stylist @christine.thyden for capturing the magic of our Persephone Pop Up Market, come stop in and grab some goods and goodies from such creative babes!

Eve Picher up for @firstfridaysantacruz join us this Friday from 5:30-8:30

Meet the artist & enjoy local art, wine and refreshments 🥂

Eve Picher up for @firstfridaysantacruz join us this Friday from 5:30-8:30

Meet the artist & enjoy local art, wine and refreshments 🥂

When the orchestra swells and the old version exits the stage✂️

New era, sharper lines, lighter energy

Stylist: @christine.thyden #christineatheloft

When the orchestra swells and the old version exits the stage✂️

New era, sharper lines, lighter energy

Stylist: @christine.thyden #christineatheloft

2026 IS FULLY BOOKED
Santa Cruz • 2027 Loading…

The Loft Salon & Spa is inviting local artists to show their work!

Painters
Photographers
Illustrators
Mixed Media

Rotating 2027 features
+ High-visibility creative space
Art-loving community

Interested?
DM us:
* Your name
* Type of art
* Photos or portfolio
* Where you’re based

Let’s create something beautiful.

2026 IS FULLY BOOKED
Santa Cruz • 2027 Loading…

The Loft Salon & Spa is inviting local artists to show their work!

Painters
Photographers
Illustrators
Mixed Media

Rotating 2027 features
+ High-visibility creative space
Art-loving community

Interested?
DM us:
* Your name
* Type of art
* Photos or portfolio
* Where you’re based

Let’s create something beautiful.

From frizzy to flawless ✨

Keratin straightening magic by Suzie Palmer at The Loft Salon & Spa

Long-lasting shine
smoother mornings &
hair that actually listens.

#keepingthewestsidebeautiful #babesofswiftstreet #theloftsantacruz

From frizzy to flawless ✨

Keratin straightening magic by Suzie Palmer at The Loft Salon & Spa

Long-lasting shine
smoother mornings &
hair that actually listens.

#keepingthewestsidebeautiful #babesofswiftstreet #theloftsantacruz

We’re so thrilled to have @sc_goon up at The Loft!

We’ll see you all on Friday, November 7th from 5:30-8:30pm for an incredible celebration of artistry! @firstfridaysantacruz

Our gorgeous floor was created by @buddygreen318

#supportlocalartists #firstfridaysantacruz #sc_goon

We’re so thrilled to have @sc_goon up at The Loft!

We’ll see you all on Friday, November 7th from 5:30-8:30pm for an incredible celebration of artistry! @firstfridaysantacruz

Our gorgeous floor was created by @buddygreen318

#supportlocalartists #firstfridaysantacruz #sc_goon

👋Hey, hi, how are ya?

Are you in search of a beautiful space to grow your books + pamper your clients?

We’ve got you covered.

Green Circle Certified @greencirclesalons
Bi-monthly @firstfridaysantacruz art shows 🎨

🌿 Perks for New Renters:

✨ Free trial day to see why you’ll love it here
✨ Half off your first month to help with the transition
✨ Includes @davinesofficial & @cultandking back bar
✨ Front Desk + online booking
✨ Vagaro booking software
✨ Towels
✨ WiFi
✨ Coffee/tea
✨ Free parking
✨ Discounts on facials + massage to keep you looking and feeling fresh
✨ Marketing + online support
✨ Build your books + Walk-in’s
✨ Newly remodeled break room with ample storage

📍 Next to @11thhourcoffee, on the Westside in the #swiftstreetcourtyard, near New Leaf, breweries + local restaurants

Stop in, DM or email us at theloftsantacruz@gmail.com

We’re looking forward to meeting you 👋

👋Hey, hi, how are ya?

Are you in search of a beautiful space to grow your books + pamper your clients?

We’ve got you covered.

Green Circle Certified @greencirclesalons
Bi-monthly @firstfridaysantacruz art shows 🎨

🌿 Perks for New Renters:

✨ Free trial day to see why you’ll love it here
✨ Half off your first month to help with the transition
✨ Includes @davinesofficial & @cultandking back bar
✨ Front Desk + online booking
✨ Vagaro booking software
✨ Towels
✨ WiFi
✨ Coffee/tea
✨ Free parking
✨ Discounts on facials + massage to keep you looking and feeling fresh
✨ Marketing + online support
✨ Build your books + Walk-in’s
✨ Newly remodeled break room with ample storage

📍 Next to @11thhourcoffee, on the Westside in the #swiftstreetcourtyard, near New Leaf, breweries + local restaurants

Stop in, DM or email us at theloftsantacruz@gmail.com

We’re looking forward to meeting you 👋

@sc_goon is up for @firstfridaysantacruz October & November

Join us Friday November 7th to meet the artist and enjoy the beautiful one of a kind pieces!

#supportlocalartists #firstfridaysantacruz #keepingthewestsidebeautiful #santacruzhair #santacruzartist

@sc_goon is up for @firstfridaysantacruz October & November

Join us Friday November 7th to meet the artist and enjoy the beautiful one of a kind pieces!

#supportlocalartists #firstfridaysantacruz #keepingthewestsidebeautiful #santacruzhair #santacruzartist

🎨✨ Now showing at The Loft in Santa Cruz — the breathtaking work of Maylene Rasmussen is lighting up the walls for First Friday Santa Cruz!

🖼️ Step into a world of coastal dreams and dreamy figures with layered textures — this is more than art, it’s an invitation to feel

August 1 – September 30

📅 Join us for the Opening Reception:
Friday, September 5th | 5:30–8:30 PM

📌 402 Ingalls Street, #8 Upstairs, Santa Cruz, CA

🔗 Learn more: maylenerasmussen.com

✨ Come for the art, stay for the inspiration, good vibes and vino. Don’t miss it!

🎨✨ Now showing at The Loft in Santa Cruz — the breathtaking work of Maylene Rasmussen is lighting up the walls for First Friday Santa Cruz!

🖼️ Step into a world of coastal dreams and dreamy figures with layered textures — this is more than art, it’s an invitation to feel

August 1 – September 30

📅 Join us for the Opening Reception:
Friday, September 5th | 5:30–8:30 PM

📌 402 Ingalls Street, #8 Upstairs, Santa Cruz, CA

🔗 Learn more: maylenerasmussen.com

✨ Come for the art, stay for the inspiration, good vibes and vino. Don’t miss it!

Join us 6/6/ for @firstfridaysantacruz
7-9pm
We are incredibly honored to be showing local artists @crazyharris debut show!

These pieces are one of a kind, gorgeous and selling fast, so be sure to get here as soon as possible!

Join us 6/6/ for @firstfridaysantacruz
7-9pm
We are incredibly honored to be showing local artists @crazyharris debut show!

These pieces are one of a kind, gorgeous and selling fast, so be sure to get here as soon as possible!

Shhhh rumor has it some new artwork is loading at The Loft!

We will do our best to meet each of you before your appointment at the front door and escort you in, however feel free to come on up through the Swift Street Courtyard, past 11th Hour and Spokesman Bikes and check in at the front desk, see you soon!

Shhhh rumor has it some new artwork is loading at The Loft!

We will do our best to meet each of you before your appointment at the front door and escort you in, however feel free to come on up through the Swift Street Courtyard, past 11th Hour and Spokesman Bikes and check in at the front desk, see you soon!

Join us this Friday for @firstfridaysantacruz featuring the incredible talents of @barbaragerry & @helena.powell2

5:30-8:30pm

Meet the artists, enjoy refreshments and local art in the community

#keepingthewestsidebeautiful #supportlocalartists #santacruzartists #firstfridaysantacruz

Join us this Friday for @firstfridaysantacruz featuring the incredible talents of @barbaragerry & @helena.powell2

5:30-8:30pm

Meet the artists, enjoy refreshments and local art in the community

#keepingthewestsidebeautiful #supportlocalartists #santacruzartists #firstfridaysantacruz

Hello Lovely Lofters 🩷

We have some availability with @_massagebymolly_ this Friday for massages!

Whether you’re looking to relieve muscle tension, ease aches, or simply unwind and relax, we’ve got you covered.

As a huge thank you to the community Molly is offering 15% off for December & January🎁 Book now as availability is limited and filling up fast!

Book your appointment by following the link in our bio, DMing us or giving us a call at 831-420-1000.

We hope to see you soon,
The Loft 🩵

#babesofswiftstreet #keepingthewestsidebeautiful #theloftsantacruz #santacruz #santacruzmassage

Hello Lovely Lofters 🩷

We have some availability with @_massagebymolly_ this Friday for massages!

Whether you’re looking to relieve muscle tension, ease aches, or simply unwind and relax, we’ve got you covered.

As a huge thank you to the community Molly is offering 15% off for December & January🎁 Book now as availability is limited and filling up fast!

Book your appointment by following the link in our bio, DMing us or giving us a call at 831-420-1000.

We hope to see you soon,
The Loft 🩵

#babesofswiftstreet #keepingthewestsidebeautiful #theloftsantacruz #santacruz #santacruzmassage

Join us this Friday for the lovely work of @ginafirpoarts

A word from Gina:
“Happy December to you!

This Friday is First Friday Art Night. The Loft is hosting a collection of my work as well as a wine and cheese reception! I’ll be there from 5:30 - 8:30 pm.

In addition to original paintings, there are also several $20 art-themed gifts: playing cards, small framed prints, and greeting card sets.

I love The Loft and my stylist, Anita! The Loft is a cool salon in a beautiful space

If you’re up for some art and fun on Friday night, please join us.

Thanks,

Gina”

We look forward to seeing you this @firstfridaysantacruz!

#keepingthewestsidebeautiful #firstfridaysantacruz #theloftsantacruz #santacruz #supportlocalartists #santacruzartist

Join us this Friday for the lovely work of @ginafirpoarts

A word from Gina:
“Happy December to you!

This Friday is First Friday Art Night. The Loft is hosting a collection of my work as well as a wine and cheese reception! I’ll be there from 5:30 - 8:30 pm.

In addition to original paintings, there are also several $20 art-themed gifts: playing cards, small framed prints, and greeting card sets.

I love The Loft and my stylist, Anita! The Loft is a cool salon in a beautiful space

If you’re up for some art and fun on Friday night, please join us.

Thanks,

Gina”

We look forward to seeing you this @firstfridaysantacruz!

#keepingthewestsidebeautiful #firstfridaysantacruz #theloftsantacruz #santacruz #supportlocalartists #santacruzartist

At our salon, we’re proud to promote the talents of local artists. Every other month, we host First Friday Santa Cruz, an event to showcase their work. This month, we’ve been thrilled to feature the multi-talented Erica Aitken, whose creations blend screen printing, photoshop, and more to produce stunning, multi-layered pieces.

This is your last chance to stop by The Loft to view or inquire about Erica’s work. We’re so excited we’ve been able to share her art with you!

Video by @viviannease

To book your next appointment or learn more, call us at (831) 420-1000 or visit our link in bio.

#babesofswiftstreet #keepingthewestsidebeautiful #theloftsantacruz #supportlocalartists #santacruzartists #firstfridaysantacruz

At our salon, we’re proud to promote the talents of local artists. Every other month, we host First Friday Santa Cruz, an event to showcase their work. This month, we’ve been thrilled to feature the multi-talented Erica Aitken, whose creations blend screen printing, photoshop, and more to produce stunning, multi-layered pieces.

This is your last chance to stop by The Loft to view or inquire about Erica’s work. We’re so excited we’ve been able to share her art with you!

Video by @viviannease

To book your next appointment or learn more, call us at (831) 420-1000 or visit our link in bio.

#babesofswiftstreet #keepingthewestsidebeautiful #theloftsantacruz #supportlocalartists #santacruzartists #firstfridaysantacruz

Gorgeous fresh cut on this babe!

Stylist: @gracez_hair
Artwork by @milou6107

#babesofswiftstreet #theloftsantacruz #keepingthewestsidebeautiful #curlyhaircut#santacruz #santacruzstylist #santacruzcurlyhairstylist

Gorgeous fresh cut on this babe!

Stylist: @gracez_hair
Artwork by @milou6107

#babesofswiftstreet #theloftsantacruz #keepingthewestsidebeautiful #curlyhaircut#santacruz #santacruzstylist #santacruzcurlyhairstylist

Just Some Essentials…
    •    Davines Love Line: My go-to soothing conditioner and mask. Perfect for taming frizzy hair while providing a gentle, nourishing treatment
    •    Cult + King Tonik: A scalp and conditioning potion that calms the scalp and is excellent for managing dandruff. Plus, it’s cost-effective & refillable :)
    •    Davines Oi Oil: A luxurious hair oil with a scent that puts others to shame. After just a week of use, I noticed a significant improvement in shine and texture

Big thanks to @Davines and @CultandKing for these amazing products!

DM us if you need any help selecting the right products for you!

Video by @viviannease

#babesofswiftstreet #keepingthewestsidebeautiful #theloftsantacruz #santacruz #santacruzhair #santacruzstylist

Just Some Essentials…
    •    Davines Love Line: My go-to soothing conditioner and mask. Perfect for taming frizzy hair while providing a gentle, nourishing treatment
    •    Cult + King Tonik: A scalp and conditioning potion that calms the scalp and is excellent for managing dandruff. Plus, it’s cost-effective & refillable :)
    •    Davines Oi Oil: A luxurious hair oil with a scent that puts others to shame. After just a week of use, I noticed a significant improvement in shine and texture

Big thanks to @Davines and @CultandKing for these amazing products!

DM us if you need any help selecting the right products for you!

Video by @viviannease

#babesofswiftstreet #keepingthewestsidebeautiful #theloftsantacruz #santacruz #santacruzhair #santacruzstylist

Calling all Santa Cruz Stylists!

Looking for a new salon home?

One that’s clean, in an incredible location on the Westside, located in the #swiftstreetcourtyard, with the BEST community full of incredible clients?

Then the Loft may be your new vibe!

Message us or stop in to see what we have to offer ✨

@santacruzstylists

Calling all Santa Cruz Stylists!

Looking for a new salon home?

One that’s clean, in an incredible location on the Westside, located in the #swiftstreetcourtyard, with the BEST community full of incredible clients?

Then the Loft may be your new vibe!

Message us or stop in to see what we have to offer ✨

@santacruzstylists

#babesofswiftstreet
Stylist: @hairapywithjazelle

#babesofswiftstreet
Stylist: @hairapywithjazelle

Erica Aitken up for @firstfridaysantacruz October & November

@milou6107

Erica Aitken up for @firstfridaysantacruz October & November

@milou6107

#babesofswiftstreet
Stylist @gracez_hair

#babesofswiftstreet
Stylist @gracez_hair

Save the date!

September 6th
5:30-8:30pm

Kristin Czechs children from a dream realm are up for August & September @firstfridaysantacruz at The Loft!

We had a wonderful opening show with in-house sketching, yummy food & wine AND a killer pink rainbow to end the dreamy evening✨

To see more form the artist, check out her instagram @czechsdarkmirror

#keepingthewestsidebeautiful #theloftsantacruz #santacruz #supportlocalartists #acrylic #acrylicpainting #fantasypainting #firstfridaysantacruz

Save the date!

September 6th
5:30-8:30pm

Kristin Czechs children from a dream realm are up for August & September @firstfridaysantacruz at The Loft!

We had a wonderful opening show with in-house sketching, yummy food & wine AND a killer pink rainbow to end the dreamy evening✨

To see more form the artist, check out her instagram @czechsdarkmirror

#keepingthewestsidebeautiful #theloftsantacruz #santacruz #supportlocalartists #acrylic #acrylicpainting #fantasypainting #firstfridaysantacruz

**Got Curls? Grace Has You Covered!**

Embrace your curls with confidence and flair!

Our curly hair specialist, Grace, is a true curl whisperer, dedicated to crafting the perfect cut for your unique texture. Whether you want to enhance your natural bounce or redefine your curl shape, Grace has the skills and passion to make your curls shine.

Book an appointment today through the link in our bio and let Grace give your curls the love and attention they deserve. Your locks will thank you!

#keepingthewestsidebeautiful #babesofswiftstreet #theloftsantacruz #santacruzstylist #santacruz #curlyhair #santacruzcurlyhair #davines #cultandking #keune

**Got Curls? Grace Has You Covered!**

Embrace your curls with confidence and flair!

Our curly hair specialist, Grace, is a true curl whisperer, dedicated to crafting the perfect cut for your unique texture. Whether you want to enhance your natural bounce or redefine your curl shape, Grace has the skills and passion to make your curls shine.

Book an appointment today through the link in our bio and let Grace give your curls the love and attention they deserve. Your locks will thank you!

#keepingthewestsidebeautiful #babesofswiftstreet #theloftsantacruz #santacruzstylist #santacruz #curlyhair #santacruzcurlyhair #davines #cultandking #keune

Join us for @firstfridaysantacruz featuring the paintings of @czechsdarkmirror

Friday 8/2/2024
5:30-8:30pm

Up for August & September

#supportlocalartists #firstfridaysantacruz #instagramartists #keepingthewestsidebeautiful

Join us for @firstfridaysantacruz featuring the paintings of @czechsdarkmirror

Friday 8/2/2024
5:30-8:30pm

Up for August & September

#supportlocalartists #firstfridaysantacruz #instagramartists #keepingthewestsidebeautiful

Fun fresh cut by Grace

Book with her on Sundays

#babesofswiftstreet #theloftsantacruz #keepingthewestsidebeautiful #santacruzhair #santacruz

Fun fresh cut by Grace

Book with her on Sundays

#babesofswiftstreet #theloftsantacruz #keepingthewestsidebeautiful #santacruzhair #santacruz

Check out these fresh curls!
Srylist: @christine.thyden #christineattheloft
Swipe for the before

#babesofswiftstreet #theloftsantacruz #keepingthewestsidebeautiful #santacruzhair #santacruz

Check out these fresh curls!
Srylist: @christine.thyden #christineattheloft
Swipe for the before

#babesofswiftstreet #theloftsantacruz #keepingthewestsidebeautiful #santacruzhair #santacruz

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Follow us on Instagram

@theloftsantacruz

#BabesOfSwiftStreet

402 Ingalls St. #8 Santa Cruz, CA 95060
theloftsantacruz@gmail.com

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